Where do you take your Asthma?
Raising awareness and acceptance of Asthma amongst the youth is a challenging long term task. Doing it on a small budget with few resources makes the challenge harder.
OFA created and produced a campaign that revolved around the premise that kids with Asthma carry the condition with them wherever they go.
We created a series of images depicting asthma in everyday life. The images were used in online communications; wallet cards; brochures; direct mail packs and school eduction kits.
OFA established on online ordering system whereby kids can personalise and order an emergency information card. Orders are ongoing and fulfilled on a 3 week cycle.
We’re good at stretching a budget.